Over half of Indian influencers are losing brand deals because of fake managers
India’s over four million influencers lost about â‚ą350 crore worth of brand deals in 2024 because unauthorised managers tried negotiating deals for them but failed, according to a report by Hashfame, a networking platform for creators and marketers, exclusively shared with Mint. “More than 55% of Indian content creators are losing brand deals not because…