BMW Z4 M40i Pure Impulse Edition Debuts in India

Powering the Z4 M40i is a 3.0-litre straight-six petrol engine, producing 340 hp and 500 Nm of torque.
| Photo Credit: Special Arrangement

Aimed at purists who crave a more visceral connection with the machine, the Pure Impulse Edition places an unmistakable focus on driving dynamics. The manual gearbox has been specially developed for the Z4, incorporating bespoke M-specific components for the gear set and outer shift mechanism. This isn’t a repurposed part—it’s a transmission crafted to deliver precise, mechanical shifts that appeal directly to enthusiasts.

Powering the Z4 M40i is a 3.0-litre straight-six petrol engine, producing 340 hp and 500 Nm of torque. With the manual gearbox, the Z4 M40i accelerates from 0 to 100 km/h in 4.6 seconds, while the 8-speed Steptronic Sport transmission—also available as standard—shaves a tenth off that time.

The Pure Impulse Edition brings a distinctive visual identity to the Z4 lineup. Two exclusive metallic paint options debut with this edition—Frozen Deep Green and Sanremo Green. A staggered wheel setup, with 19-inch wheels at the front and 20-inch at the rear, makes its first appearance on a Z4 M40i. These M Light Alloy Wheels in Double Spoke style 800M Bicolour add visual flair and dynamic benefit. Red metallic M Sport brake callipers and the High Gloss Shadowline elements with black mirror caps underline the car’s assertive stance.

Inside, the cabin is thoughtfully designed with the driver in mind. The manual variant comes trimmed in Vernasca Cognac leather with exclusive contrast stitching and edge piping, heightening the bespoke character. A digital cockpit with a 10.25-inch display, BMW’s Operating System 7.0, adaptive navigation, wireless Apple CarPlay, and a host of connected features make it as tech-savvy as it is sporty.

Additional optional features include a Harman Kardon surround sound system, Adaptive LED headlights, Comfort Access, a head-up display, and a host of driver assistance systems, elevating the roadster’s everyday usability. Dynamic chassis tuning, Adaptive M suspension, and a 50:50 weight distribution ensure the Z4 M40i Pure Impulse isn’t just a showpiece—it is built to thrill. With performance, design, and exclusivity in equal measure, this edition stands out as one of the most compelling interpretations of the Z4 yet.

The BMW Z4 M40i Pure Impulse is priced at ₹96,90,000 for the automatic variant and ₹97,90,000 for the manual variant (ex-showroom).

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